Media Analytics Service | Ministry of Communications and Information Technology

Media Analytics Service

 

The Media Analytics Service is one of the shared services provided by the Ministry of Communications and Information Technology (MCIT), it provides government entities with analytical and comprehensive data coming from social media channels and other prevalent channels around the world in more than 170 million sources of information. This helps decision makers to follow up and analyze all public conversations through social media platforms and traditional media channels, besides measuring performance, improving quality control and transparency, and serving the public.

Main Benefits:

  • Listening to real public opinion
  • Early truth-unveiling and quick decision-making
  • Finding out extent and resonance of public opinion

Features:

  • Helping decision makers to follow up and analyze all public conversations through social media platforms and traditional media channels
  • Measuring performance
  • Improving quality control and transparency, and serving the public